Hi!
I’m a UX and Service Designer with a a passion for social
design and experience across systems projects ranging from large-scale international web design to community management
and urban design initiatives.
My work spans from user research and analysation, project management to wireframing through to high-fidelity UI, with a focus on cross-functional collaboration, creating social impact and delivering meaningful experiences
for clients and users.
Case Studies
Below you can see a few recent case studies of projects I have worked on.
For more case studies you can read here.
Urban Design | Service Design |
Community EngagementLove Our Place
2025In partnership with A Playful City a group of students from IADT MA Design for Change -program joined a community placemaking project, ‘Love Our Place’, through stakeholder engagement and public space design ideation.
The project aims to invigorate three public spaces in Dun Laoghaire along
the active travel route on Kill Avenue; Baker's Corner, Rose Park and
St Patrick's Laneway.
Web Design | UX Strategy
Fordel
2025Following the launch of a new, bespoke wealth management firm Fordel with decades of expertise and a strong reputation in the industry, Fordel approached us to redesign their website and new client recruitment strategy to ensure it reflected their values of trust, clarity, and long-term partnership.
Their website, fordel.ie, serves as a primary touchpoint for new and existing clients providing insights into their services, approach, and commitment to guiding clients toward a richer financial future. I focused defining the customer experience and journey and took part in the UX/UI design of the website.
Web Design | Information ArchitectureArcadium Lithium
2024Arcadium Lithium was created through the merger of two major lithium industry leaders. The launch of Arcadium's website aligned with the company’s listing on the New York Stock Exchange, making the timing critical.
Arcadium Lithium needed a scalable, user-friendly website to support this global brand launch. I assisted in the UX design, focusing on structuring complex content and establishing a design system that ensured consistency across pages.
Service Design | Social Design | BA Thesis
White Guardians Raising POC-Children
2024My thesis focuses on the development of a tool for anti-racist upbringing using user-centered methods, with a specific emphasis on supporting white guardians raising children of color (POC). The goal was to support guardians in anti-racist upbringing and develop tools to assist them in this process.
The research and development were commissioned the Mixed Finns community, whose objective is to broaden the perception of Finnish identity and increase awareness of anti-racism. User-centered methods such as surveys, interviews, and the design probe -tool were employed in the research and development process. The thesis also explored the impact of racism and the white-normative society on the formation of a child’s identity.